Loyalty Summit 2025
Championing The Future of Loyalty
Count Every Second Until the Event
The premier event for high-level dialogue
Loyalty Summit, the premier event for Channel Marketers, Trade Marketers, Marketing Directors and Sales Directors




Our summit brings together industry leaders
to share insights and strategies for driving business growth through loyalty and
rewards
programs.




Loyalty Summit, the premier event for Channel Marketers, Trade Marketers, Marketing Directors and Sales Directors





Our summit brings together industry leaders
to share insights and strategies for driving business growth through loyalty and
rewards
programs.


Who is this event for?
Meet our speakers
Watch our previous event highlight
Supported by
Supported by various industries, association partners, and community partners.
Don't miss your chance
Join us in Loyalty Rewards Conference and position yourselft at the forefront of a rapidly evolving ecosystem, an exclusive opportunity
The Venue
Event Timeline
π€ Opening Remarks
MC Opening
π€ Welcoming:
"Don't Bribe Your Customers"
Speakers

Antonius Taufan
CEO & Tada
π₯ The Indonesia Covert Story:
CASUALTY OF DECADE PRICE WAR -- Business Growth and Loyalty in Crisis
Speakers

Yongky Susilo
Consumer & Retail Strategist (Ex-Director Nielsen)
π Driving Loyalty Across Channels:
How Castrol Engages Dealers, Mechanics, and End Customers
Speakers

Enjelita Jahja
President Director, Castrol Indonesia
Coffee Break
π₯π¨ "Connection is the New Conversion":
How Human-Centered Journey are Redefining Brand Loyalty
Speakers

Ni Luh Putu Ayu
Head of Marketing, ICI Paint Akzonobel

Planius Simanullang
Digital Transformation Director, Danone
Moderator

Juan Aristya
AVP Commercial, Tada
π More Data, More Problems? Finding the Balance Between Privacy & Loyalty
Speakers

Vony Tjiu
Country Director, Red Hat Indonesia

Anindio Daneswara
SVP IT, Semen Indonesia Group

Hadi Wenas
Chief Business Officer, NobuBank
Moderator

Muliadi Jeo
π½οΈ Lunch Break
π¬ Why WhatsApp Might Be All You Need
Speakers

Aldo Rambie
Head of Industry, Meta
π° Financial Services & Banking:
Winning Customer Loyalty in a Trust-Driven Industry
Speakers

Suparta Sarkawi
Head of Card Usage, Partnership and Rewards Bank UOB Indonesia

Tania Endah Budi
SVP Marketing & Customer Engagement, Adira Finance

Nico Sukur
Head of Customer Engagement, Prudential Indonesia
Moderator

Antonius Taufan
Founder & Managing Director, Tada
π° "Trade Heroes: Loyalty Behind the Scenes"
π Championing the Future of Loyalty:
Speakers

Theresia Lyla
Merchant & Marketing Director, Pluxee

Bakti Muhammad
Lifecycle Consultant, Braze

Riezka Tunisa
CBO, SprintAsia
Moderator

Mardiansyah Puta
CCO, Tada
Coffee Break
π Not Just Reach, But Retention:
Building Loyalty in Indonesia's Fragmented Trade Channels
Speakers

Ruli Tobing
Managing Director, PT Sinar Niaga Sejahtera (GarudaFood Distribution)
π Execute! Don't Excuse!
Speakers

Adrian Baskoro
Managing Director, PT Sinar Niaga Sejahtera (GarudaFood Distribution)
π Fireside Chat:
"Wisdom of Titans: Building Failproof Consumer Brands"
Speakers

Yongky Susilo & Ongkie Tedjasurya
Executive Director Unifam
π Loyalty That Lasts:
Leading with Purpose and Connection
Speakers

David Tjokrorahardjo
President, Maxwell Leadership Indonesia
π Closing Remarks & Door Prize